Ed Sim is a genius! Either that or he has the inside track at Microsoft ;-) See this post to find out why I say that.
Link: FT.com / Companies / By region - Microsoft sets out internet growth strategy.
Microsoft on Thursday laid out an ambitious goal to create a new generation of internet-based services to boost its growth rate, potentially bringing in advertising, subscription and transaction revenues to supplement its more mature businesses.
Microsoft's new focus on services reflects the success of internet companies like Google and eBay, as well as Apple's iTunes music service. While depending on advertising or transaction fees for their income, these and other internet applications are types of software application that are delivered over the internet, rivalling Microsoft's more traditional way of selling software.
Now what remains to be seen is whether they can actually make their strategy work. If it is to work, it has to change from their usual shove-it-down-consumers'-throat approach (also used in their MSN division) to a let's-make-stuff-that-people-want strategy.
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