A fascinating glimpse into the process that goes into adding just one new item to the McDonald's menu. It's not just coming up with the recipe. It's also the supply chain planning, the process standardisation, securing of long-term supplies, and lots more. On the recipe alone:
As Sudha Shankarnaryanan, General Manager, Product Development and Quality Assurance, points out, there is very little written material on paneer. "Even Indian cookbooks have barely a page on paneer processing," she says. In a company like McDonald's which is devoted to processes, it meant Shankarnaryanan would have to delineate and standardise the process herself. The first task she embarked upon, along with McDonald's India's largest food processor Vista, was to figure out a way to massproduce a spicy paneer 'fillet', that would comprise the filling of the paneer burger.
More here. I imagine the same sort of process happens in other countries when they introduce new items, often inspired by local dishes.
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